Corporate volunteering as an expression of a responsible company



"Good Morning, We forgot to take care of your workspace, and it will be several days before you get access to our systems because we couldn't get there in time. Welcome! We are so happy to have you with us!"


You wouldn't want to hear that on your first day at work, right?


Good corporate knows how to plan ahead - identify a problem and provide an answer. They take responsibility for what is about to come.

Even greater corporates do this at the macro level as well - they look around, identify the need, and address it.

They take social responsibility.


A responsible company owes its responsibility not just to its employees but to its community as well. Similarly, employees who notice that their company shows care and commitment towards the needy, the elderly, and the sick - are likely to feel like they are in a good company that will take care of them if the need arises.


Volunteering with underprivileged communities is a way to show that an organization cares. In a world where everything is about performance and achievement, a respite from a non-profit contribution can be an authentic island of doing good and a real value for employees.


A sense of belonging to your workplace and your colleagues, allows you to perform better and makes you more productive. This bond does not have to be work-related. volunteer work can deliver the same significant impact on a company.


Employees experience many barriers that prevent them from volunteering as part of their work. The best solution in this case, like many others, is through acquaintance and communication-


A company should know its employees and treat them as valuable members of the team by learning what their interests are, with whom they connect, how best they can contribute and whether they want to do so alone or with others. Of course, one must also be sensitive about where the difficulty arises because not all employees will feel comfortable with physical work. In contrast, others might find remote volunteering from home as a boring assignment. It is important for corporations to offer their employees various volunteer programs so that everyone will feel valued and comfortable.

Knowing your employees means being aware of what they are passionate about and what they are good at after they leave the office. Having that information and using it for company development is worth much more than any amount of money.


The obvious question is; how can I volunteer and benefit the company without hurting its revenue?


Fortunately, some already asked this question. Economists Baruch Lev and Christine Petrovic of New York University and Suresh Radhakrishnan of the University of Dallas conducted a study that examined whether community contributions are beneficial. Their research method was based on a statistical test called the Granger Test - named after British economist Clive Granger who won the Nobel Prize in Economics in 2003. Applied economic research is based on the examination of statistical correlations between a series of financial data.

The Granger test unequivocally showed that an increase in contribution to the community led to increased sales volume. They were growing the community's contribution by 10% per year for two consecutive years, resulting in an average increase of 0.7% in sales in the following year.


It turns out that contributing to the community helps corporations. The study found that the morale among the workforce in the donor companies rises significantly, the employees rate their work environment as more positive, and even show loyalty and great appreciation to the employer. Customers show a high desire to purchase from companies that support social causes. Even investors have reported that a company that engages in philanthropy is considered a more reliable company.


Being responsible as a corporate means putting your values into action. The more you do, the more you get from your employees, customers, conscience, and income.


Back in 1998, while addressing Ford Motor Company stockholders, William Ford Jr. said:

"I believe the distinction between a good company and a great one is this: A good company delivers excellent products and services, a great one delivers excellent products and services and strives to make the world a better place."

For more information, check out the following links:


🔹 Vee - Corporate Volunteering Platform - Free Live Demo

🔹 Engaging Employees

🔹 People are a business's most incredible asset

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